How did one of the world’s digital retail leaders push innovation even further when faced with the challenges of the COVID-19 pandemic?
Through personalized service, customer-driven channels, and keen understanding of how their savvy customers want to communicate. With Twilio Flex, Nike transformed their 35,000 in-store ‘athlete’ customer support agents into a digital fleet of knowledgeable customer engagement specialists. Watch Nike CEO John Donahoe run through how digital athletes help consumers find exactly the right shoe, answer any question, and build relationships that have continued to thrive as physical retail safely reopens.
Learn more about Twilio Flex: https://www.twilio.com/flex
How COVID-19 is changing retail: https://www.twilio.com/the-current/covid-19-changing-retail-adapt-and-respond-customer-engagement
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